This holiday season, companies take shopping resources mobile

DUBLIN, Ireland and WASHINGTON, Oct. 24 -- dotMobi's counsel this holiday season? Be a boost to the economy and satisfy your shopping needs without leaving your home or office. It's increasingly possible to get a present for everyone on your list without setting foot in a crowded mall.

In fact, according to a new Harris Interactive Poll, a full 25 percent of people with mobile access to the Internet are making purchase on the go -- something unimaginable just a year or two ago.

dotMobi, the company behind the .mobi Internet address designed to help consumers find Web sites that work on cell phones, is highlighting the following "mobile" resources for holiday shoppers this year:

• http://Amazon.mobi: search for the cheapest prices, read reviews and make purchases instantly.
• http://mporia.mobi: browse a full-fledged shopping center with tons of merchandise.
• http://modernist.mobi is specialist mobile store to help you find a perfect home accessory gift and http://ToyArk.mobi is loaded with a boatful of educational toys for children
• If you want to shop in the stores but need more information on what's nearby, http://zagat.mobi offers information on local shopping options as a complement to its extensive local restaurant information, while http://target.mobi can help you locate the nearest Target store along with a listing of its current sales.
• And if you want to make sure you're getting a good deal, be sure to see http://price.mobi, which offers quick price lookups so you can easily see if you're getting a good deal
• Are the toys you just bought for your child safe? Parents can check if toys are safe or even recalled at http://safetoy.mobi, where they can do a quick toy search and find more information on toy safety standards.

About dotMobi
dotMobi (the informal name of mTLD Top Level Domain Ltd.), headquartered in Dublin, Ireland, is leading the growth of Internet use from mobile phones with the .mobi domain name. Unique among domain name providers, dotMobi ensures that services and sites developed around .mobi are optimized for use by mobile devices, so that on-the-go consumers can have confidence that a Web site will work on their mobile phones when using a .mobi address.

dotMobi is backed by leading mobile operators, network & device manufacturers, and Internet content providers, including Ericsson, GSM Association, Hutchison 3, Microsoft, Nokia, Orascom Telecom, Samsung Electronics, Syniverse, T-Mobile, Telefonica Moviles, TIM, Visa and Vodafone.

For more information on dotMobi domains and registration information, visit http://dotmobi.mobi. Visit the dotMobi blog at http://blog.mobi.

For more information, please contact:
Vance Hedderel
dotMobi
+1-703-485-5563
vhedderel@dotMobi.mobi

Danielle Siemon
A&R Edelman for dotMobi
+1-650-762-2947
danielle.siemon@edelman.com